Holland Published Internationally

“Aligning a company’s people strategy with its business strategy and brand strategy”

The international Journal of Brand Strategy published this research article, co-authored by Jennifer Holland and business partner Jackie Weathers in the Autumn/Fall 2013 volume. Based in London, England, the Journal of Brand Strategy publishes articles from leading brand professionals and includes detailed analysis of how leading brands are managed around the world.

Click here to download the full article.